I sure hope you don't eat Kellogg’s Corn Pops or Nokia phones!
I don't eat or use either of them, so no sweat here!
What does the community think about this?
Sears stores will live on selling appliances and hardware, but they will be much smaller.
Long John Silver's has been selling that brand for a few years now.
LJS probably deserves to fail. I saw a TV spot for them recently pimping their new chicken strips. At a 'seafood' (I use the term loosely) shack?
Not likely. Sears had an opportunity to do the very thing you suggest years ago and did not bother, figuring the market would always have Sears in it. Now it's too late.
The quality of the brands, especially Craftsman tools, used to be something Sears could hype. They were more expensive but consumers got a product that was made in the US. Now, more and more Craftsman items are being made in China, including wrenches. Kenmore is now made by LG of Korea, when it used to be made in the US by Whirlpool or GE. When quality goes down yet price stays the same or goes up, people will look elsewhere.
When Eddie Lampert (hedge fund manager and owner of Sears Holdings) has to buy back stock using his own money, you know investors are unhappy. Couple that with seven years of sales declines including a near 10% drop for the holidays in 2011 and you know the customers are shopping other places besides Sears. Add to that the fact that Lampert has invested no money into the stores to improve them, the decline in quality of both Craftsman and Kenmore products, as well as Sears' inability to rapidly adapt to changing times and changing trends, and you have an endgame scenario.
That goes without saying.
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