Here's an article about GPS tracking of consumers by a promotions agency: http://adage.com/globalnews/article?article_id=145183
Get used to it. If fuel efficiency standards rise dramatically in gasoline powered cars and the usage of electric cars (http://www.good.is/post/washington-gets-america-s-first-elec...) increase, then expect calls by legislatures to impose a vehicle mileage tax to supplant the gas tax. This effort will require some form of tracking that accounts for miles driven to assess tax.
I wouldn't be surprised also if the 'black box' becomes standard in cars. And, RFID is already used in some enhanced driver's licenses.
But what could be more innocuous than a GPS tracking device in a detergent box to lead a promotions team to your front door to give you a prize!
"I wouldn't be surprised also if the 'black box' becomes standard in cars. And, RFID is already used in some enhanced driver's licenses."
you might be surprised that there are already.
Love the promotion, but I wonder about battery life . . . how likely is the battery to remain operational in the several week period that the product is in distribution? Or will they simply deliver a fresh box or three to each retailer each day?
As to the charging station concept, the Cali stations will be trading gasoline being hauled about in the tanks of the vehicles for electricity generated by burning oil - very efficient, not. Especially when you factor in the environmental cost to produce these replacement electric vehicles.
I also wonder just how much gasoline the money being spent on the charging stations would have purchased (and how much fuel is going into that construction in the first place), again, with the cost of replacing the vehicles factored in - most likely it would be more efficient just to let people keep driving their gasoline-powered cars (without adding any of that inefficient ethanol, please).
I like to err on the side of privacy. That is, stay out of my business.
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