Businesses which post GPS waypoint files on their sites
 15 years
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It's commonplace now for business websites to post maps and buttons to get driving directions. Some businesses, like Flying J, try to post waypoint files (see here: http://www.flyingj.com/flyingjPortalWebProject/flyingjPortal...) but what I was able to download had mistakes in it, and Firefox was not able to download it at all.
Today I came across a web site that will quickly generate & then allow you to download a useful batch of both icons and waypoints. http://www.moneypass.com provides customized lists of ATM's in its network based on any location you choose, at distances from 5 to 50 miles. When the results are displayed, there is also a menu selection "GPS download". Select that & you can download a BMP icon for MoneyPass, and one of 12 different GPS waypoint formats.
I was able to very quickly display locations for their ATM's on my mapping software.
I hope that eventually all business websites will have this feature.
Businesses and GPS Locations
I think any business that has multiple locations and targets a "travelling audience" would be CRAZY to not include a downloadable GPS file for all of their locations. Although the POI Factory is a great place to find all kinds of spiffy information, a GPS location direct from the "source" would likely be more accurate and - perhaps - more up-to-date. And since the user would be downloading the informaiton, the business would already have an potential buyer!